October 5, 2021 
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In her session, “Tobacco, Again? Why We Can’t Stop Caring About a Century-Old Problem,” Kristy Marynak of the CDC Foundation challenged CADCA National Leadership Forum attendees to look beyond the headlines around nicotine and tobacco products and focus on what the data continues to show.
Mango. Banana Taffy Freeze. Cool Mint. Berry Watermelon. Strawberry Cream. These sound like candy flavors you’d find in a checkout aisle, but they’re not. They’re nicotine products, sitting on shelves in convenience stores across the country. From disposable e-cigarettes to oral nicotine pouches, today’s tobacco and nicotine products are intentionally designed to appeal to youth.
At CADCA’s National Leadership Forum, a training session titled, “SAMHSA Session: Beyond Good Intentions: What Doesn’t Work in Prevention” challenged attendees to rethink some of the most common prevention activities that many of us have relied on for years. Led by Kris Reed, MPH, CPS of the Great Lakes PTTC, the session revealed a tough truth: some well-intentioned prevention strategies can actually cause harm.
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