March 25, 2020

Research Into Action Webinar: Why Point of Sale Matters

Thursday, April 16, 2020 – CADCA along with its Geographic Health Equity Alliance is proud to partner with Counter Tools to present this installment of the Research Into Action webinar series on Thursday, April 16, 2020 at 1 pm EDT on the topic, “Why Point of Sale Matters”. Elizabeth Gerndt, Project Director at Counter Tools, provided evidence on how the retail environment and point of sale play a huge role in the health of our communities, looking specifically at the impact of point of sale on e-cigarette and other tobacco product usage. She discussed industry spending patterns and retailer density, as well as consider the impact of the retail environment on quit attempts and youth tobacco initiation. Through this webinar, we hope participants gained an understanding of why policies and interventions that focus on the point of sale are key to decreasing tobacco use. 

Additional Resources:

  • Point of Sale Research and Resources  – Download this pdf for a list of resources referenced in the webinar
  • You can also check out for a comprehensive source of free resources, evidence-based policy solutions and advocacy materials for local, state and federal organizations working to counteract tobacco product sales and marketing at the point of sale

About Research Into Action:
CADCA’s Evaluation and Research team invites you to join our bi-monthly webinar series Conversations: Putting Research into Action—the bridge between scholarly research and day-to-day coalition efforts. Throughout the year, we moderate live conversations with substance misuse prevention experts and participating coalition members. This is your opportunity to learn about the latest research and its implications for coalition work and ask pertinent questions of experts in their fields. 
Access the full Research Into Action playlist.

Please contact with any questions regarding this webinar series.

About GHEA:
The Geographic Health Equity Alliance (GHEA), a CADCA initiative, is a CDC funded National Network dedicated to reducing geographic health disparities related to tobacco and cancer. We define geographic health disparities as the differences in health behaviors and health outcomes related to where people live, work, and play. Our network supports the implementation of effective public health practices in places that need them the most. We work closely with state tobacco and cancer programs and their partners to provide training and support on how to reduce health disparities and improve the health of communities across our nation.

About Counter Tools
Counter Tools is a 501(c)(3) nonprofit organization that provides training, technical assistance, and software tools to advance place-based public health and health equity initiatives. Counter Tools also manages, a CDC-funded resource focused on tobacco point-of-sale history, impact, and policy solutions.

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