October 29, 2015

Halloween Impaired Driving Prevention Campaign Materials Now Available

The National Highway Traffic Safety Administration (NHTSA) has a cauldron of Halloween-related resources to assist your coalition’s impaired driving prevention efforts for Halloween.

From talking points, to op-eds, web videos, and social media posts, NHTSA offers these free materials to your coalition to help you spread the word about drunk and drugged driving.

The campaign is based on two basic principles:

Drive Sober or Get Pulled Over (enforcement), and Buzzed Driving Is Drunk Driving (social norming).

These marketing tools can be used to meet your local needs and objectives while, at the same time, partnering with other states, communities, and organizations in support of this Halloween impaired driving prevention initiative.

Download materials here.

CADCA and NHTSA have recently launched a free, online toolkit to help coalitions address and prevent impaired driving during this sweet season and year-round. For more information, click here.


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