{"id":23689,"date":"2026-05-14T15:39:38","date_gmt":"2026-05-14T15:39:38","guid":{"rendered":"https:\/\/www.cadca.org\/?p=23689"},"modified":"2026-05-14T15:39:38","modified_gmt":"2026-05-14T15:39:38","slug":"cadca-unveils-new-brand-identity-video","status":"publish","type":"post","link":"https:\/\/www.cadca.org\/fr\/blog\/cadca-unveils-new-brand-identity-video\/","title":{"rendered":"CADCA Unveils New Brand Identity Video"},"content":{"rendered":"<style media=\"all\" type=\"text\/css\">\n\n    \n    \/* xs & sm (mobile) *\/\n    @media (max-width: 767.98px) {\n        }\n\n    \/* md (tablet) *\/\n    @media (min-width: 768px) and (max-width: 1199.98px) {\n        }\n\n    \/* lg (desktop) *\/\n    @media (min-width: 1200px) {\n        }\n\n    \/* custom styles *\/\n    <\/style>\n<section class=\"rte  block_ce810d2c058ed6d1c9082b5926737907\" id=\"block_ce810d2c058ed6d1c9082b5926737907\">\n    <div class=\"container\">\n        <p><span data-contrast=\"auto\">Prevention work\u00a0doesn\u2019t\u00a0often translate easily into words, especially to people seeing it from the outside.\u00a0It\u2019s\u00a0meetings in school cafeterias after hours,\u00a0community\u00a0data translated into action plans,\u00a0and\u00a0neighbors organizing around issues that are deeply personal.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">CADCA\u2019s\u00a0new brand identity video captures the\u00a0scope of the\u00a0prevention field\u00a0in a way words often\u00a0can\u2019t. It\u2019s two and a half minutes spanning the actual work: community members in overdose awareness\u00a0shirts\u00a0comforting\u00a0each other at a vigil,\u00a0coalitions holding oversized grant checks paid from an opioid settlement fund, and\u00a0a trainer in a conference room with her hands full of energy and a room full of people paying attention.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/gjkKyLaVzLk?si=sgt7OmIGo_rZd1sZ\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span data-contrast=\"auto\">What makes the coalition model work\u00a0isn\u2019t\u00a0any single program or policy.\u00a0It\u2019s\u00a0the people who show up consistently in rooms like these, doing the\u00a0unglamorous\u00a0work of building trust and changing conditions in their\u00a0communities. For more than 30 years, CADCA has trained and supported those people. This video is the first time we feel like\u00a0we\u2019ve\u00a0shown it.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">If\u00a0you\u2019re\u00a0part of this network,\u00a0you\u2019ll\u00a0see yourself reflected in these faces of prevention. If\u00a0you\u2019re\u00a0new to CADCA or the prevention field, this is the best place to start.\u00a0And if\u00a0there\u2019s\u00a0one thing this video makes clear,\u00a0it\u2019s\u00a0that prevention is built by people who keep showing up.<\/span><\/p>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Prevention work\u00a0doesn\u2019t\u00a0often translate easily into words, especially to people seeing it from the outside.\u00a0It\u2019s\u00a0meetings in school cafeterias after hours,\u00a0community\u00a0data translated into action plans,\u00a0and\u00a0neighbors organizing around issues that are deeply personal.\u00a0<\/p>","protected":false},"author":40,"featured_media":23690,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"inline_featured_image":false,"footnotes":""},"categories":[219],"tags":[430],"class_list":["post-23689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-cadca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CADCA Unveils New Brand Identity Video | CADCA<\/title>\n<meta name=\"description\" content=\"CADCA represents over 5,000 community coalitions that involve individuals from key sectors including schools, law enforcement, youth, parents, healthcare, media, tribal communities and others\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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