Participants will develop knowledge, skills, and tools for effective engagement with the media, policymakers, and other key stakeholders. During the session, participants will learn benefits of talking to the media, best practices for message development and delivery, and practical media relations and pitching techniques. Participants will also explore strategies for effectively engaging with policymakers, including focusing on how activities are framed at the start and developing success stories for your audience, Finally, the session will review the do's and don’ts of communicating with policymakers as a recipient of federal funds and equip participants with the resources needed to identify ways they can appropriately share their programs and successes with key stakeholders.