Coalitions and Brand Strategy: Defining Your Brand

Tuesday, July 16th
1:30 PM - 5:00 PM
Grapevine D

Branding is one of the most important aspects of business. An effective brand strategy gives coalitions a major edge in increasing their competitive position, but what is “branding?” Why is “branding” important and how will it affect an organization like yours?

At the end of the training session, the participants will be able to: 

1. Understand concepts of defining your brand
2. Develop understanding of integrating your brand
3. Discuss concepts of brand consistency

All presentations that have been made available to CADCA have been posted at this time.

Sessions without presentations were not made available to CADCA to share.

As a reminder, the password to access the presentations has emailed to participants and is also available on your Program Cover.

18th Annual Mid-Year Training Institute


Stephanie Strutner, MPH, CPSII